
Reinventing the wheel
by Cate Montana
SAN CARLOS, CA – What goes from 0 to 60 in 4 seconds, has one moving part in its motor, a top speed of 130 mph, and is a joy to drive? The new zero-emissionsTesla Roadster. Oh yeah – and it’s all electric, has a driving range of 200+ miles, and can be fully recharged in 3.5 hours plugged into an AC outlet in your garage.
While Detroit motor companies whine about California emissions standards and jump on the bandwagon to create wimpy hybrids yet continue to build SUVs that get 13 miles to the gallon, a couple of guys from California with a penchant for sexy wheels, a passion for the environment, and an entrepreneurial streak as wide as the Bonneville Salt Flats have stepped up to the mark with a goal to revamp the auto industry in style.
“Sustainability and resource depletion are among our deepest concerns,” says Martin Eberhard, CEO and co-founder of Tesla Motors. “We set out to design a car that combines style, acceleration and handling with advanced technologies in order to make the Tesla Roadster a viable alternative to fossil-fuel cars.”









